😂 Irreverence reigns: best transfer window announcements in Europe

The 2025 European summer transfer window in the main markets has finally closed, with several blockbuster deals .

But some transfers stand out, sometimes not so much for the quality of the players, but rather for the announcements themselves on social media.

Check out our selection of the most irreverent announcements of this window!

When Italians do something, 90% of the time it’s done with style.

When we watch the video of Argentine Papu Gómez presenting himself at Calcio Padova, we wonder why they didn’t make a feature film about it? We would have watched it.

– Friday, 1 August 2025

A storm is brewing in France, and in Marseille that can only mean one thing: after just a year away, Pierre-Emerick Aubameyang is back at the club!

And this announcement, accompanied by a special song for the new signing, truly deserves the spotlight.

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How do you fit two "GOATS" into a presentation video? Easy: ask Messi to write a message to Lyon’s new signing, Thiago Almada, saying: "Don’t listen to Cristiano, Ligue 1 is incredible." You can do it!

– Wednesday, 15 January 2025

A presentation video in the style of Better Call Saul , if you’re signing Saúl? Seems obvious... and it really happened at Flamengo.

Now we need to watch the series again!

– Wednesday, 23 July 2025

GTA or FCA? It doesn’t matter, as long as it’s in the Bundesliga. Many thanks to FC Augsburg , who really made a splash with the announcement of new signing Gharbi on deadline day.

– Monday, 1 September 2025

"Because my reputation is ruined, not 1. FC Köln’s." Oh, Cologne, with this video you won the hearts of all reality show fans and Pietro Lombardi fans. We hope Alessio stays for a long time.

– Monday, 1 September 2025

This isn’t the first time Burnley’s social media department has announced a transfer in an irreverent way. This time, they chose a classic by Lionel—not Messi, but Richie, the famous American singer.

You might not know him, especially if you’re from the Enzos and Valentinas generation, but Hello , your parents certainly do!

– Saturday, 5 July 2025

Losing almost the entire Bundesliga champion squad and firing the coach after two rounds... Bayer Leverkusen certainly went through tense days during the window!

A call from Fabrizio Romano, however, might help!

– Monday, 1 September 2025

No "here we go" from Fabrizio Romano, or funny little video on social media...

FC Porto announced Luuk de Jong, the Dutch striker with a stint at Barcelona, "out of nowhere"!

– Monday, 4 August 2025

– Monday, 19 June 2023

Which transfer announcement was your favorite? Tell us in the comments!

This article was translated into English by Artificial Intelligence. You can read the original version in 🇧🇷 here.

📸 MIGUEL RIOPA - AFP or licensors